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Wе are an independent Ukrainian advertising agency that focuses on direct communications and prof-marketing.

We bring our expertise in the field, extra effort and out of box thinking to every project we execute. We put your clients first to get the best user journey experience within the communication program.

TG conducts the national FMCG product launches, school and kids POME, detailing programs, CME-conferences, exhibitions.

Since 2005 ‘TEDDY-club’, which is the national wide communication program for parents, has been held. We have been successfully carrying all the participating brands promo activities, including medical and public relations.

TG has won two awards: Effie for Listerine launch in Ukraine (Client Johnson&Johnson) and 1st prize for marketing in WaterShow for the case ‘Breast milk and water: what is in common?’ (Client IDS Aqua Service)

Meet our expertise in

Point Of Market Entry programs

Parents
Schoolers
Students
Newlyweds
Retirees

Augmented reality on web

Creative and strategy
Video production
3D animation
Web-AR pages programming
Customer activation support
Promo kit

Professional Conference Organizing

Conferences
Workshops and round tables
Exhibitions
Road show
Online and offline
Inside and outside the country
Number of participants: from 10 up to 3000

Profmarketing

Detailing programs
Outstaffing
DB
Media Planning
Professional events
B2B and B2C solutions

Brand Promo

Product sampling
Loyalty programs
First order call projects
Trade promotion

Data Base Services

Direct marketing
Doctors database
Consumers database

Social media activities

Influencer marketing
SMM
Chat bots
Brand pages and channels

POME at birth clinics

TEDDY-club consultation and sampling program touches moms / parents just after giving birth. Project has a multi-channel communication mechanic (online and offline). The coverage is 80% of the birth in the cities in Ukraine.

Brands: Pampers, Bepanthen, Johnson's baby, Pampik, Panama, Аляска, Агуша, Libero, Infanrix Hexa, Marimer, etc.

POME at women clinics

Agency tasks:

To provide sample to 25% of pregnant in the biggest cities at 30 week of pregnancy
Create the informational and sampling kit
Sampling channel handed by Ob&Gyn specialists
Fulfillment
Control and motivation elements
DB

Client: Huggies / Kimberly Clark

POME at school

POME at school: Be aware!

TA: girls 14-16 yo, boys 14-16 yo, the biggest Ukrainian cities (9 cities)

Agency tasks:

Prof-to-Customer Communication Kit (lecture, booklet, presentations materials, online)
Governmental Endorsement for the Program
Program Staff – doctors only (training, control & motivation, payroll)

Results:

Program engagement rate is 93% of TA
2300+ schools and colleges involved
180 000 contacts have been done

Client: Nivea / Beiersdorf

POME at school: Be aware!

PROFMARKETING: launch

Results:

5000+ dentists engaged
Support with prof press, exhibitions and conferences
drive the mouthwash category growth – plus 15%
8.7% of market share in the first year
leadership in key retail
#1 in hospital usage and dentists’ recommendation!

Client: Listerine / Johnson&Johnson

EFFIE Award Winner!
The best market launch for Listerine in CIS under client’s internal conclusion

PROFMARKETING: detailing

PROFMARKETING: detailing program

We visited, demonstrated and sold sound electric toothbrush Philips Sonicare TM to dentists and their customers.

We also recruited and trained all the staff, created and printed POSM and organized sponsorship and participation in professional exhibition congresses, including opinion leaders relationships.

Client: Sonicare / Philips

PROFMARKETING: detailing program

CME-Conference Organizer

500-2000+ doctors attend ‘EASTERN EUROPEAN PROFESSIONAL MEETINGS’ (3 congresses per year)

15-32 speakers
venue and activity program
tech support
promo and sponsorship
full remote congresses

We conduct:

5+ international congresses per year
10+ national conferences per year

Client: Profi-Lab /EXTEMPORE